Tag: Testimonial Advertising

Testimonial Advertising And Consumer Behavior Of Chief Zebrudaya’s Celebrity Role In “Elephant Blue Detergent”Advert

Format: Microsoft Word/PDF  |  Pages: 65 |  Price: ₦3000 |  Chapters: 1-5
TESTIMONIAL ADVERTISING AND CONSUMER BEHAVIOR OF CHIEF ZEBRUDAYA’S CELEBRITY ROLE IN “ELEPHANT BLUE DETERGENT”ADVERT ABSTRACT The study examined testimonial advertising and consumer behaviour of Chief Zebrudaya advert as a …